Seun Olubodun, the owner and man with the vision steering Philly-based lifestyle brand and boutique Duke & Winston, has played his cards right. Initially setting up shop in the No Libs area, both his brand and business have been so successful he's now moved to a newer and bigger location right on Chestnut Street—an arm's length away from the heart of Center City. With his English bulldog 'HRH the Duke' in tow, Olubodun transitioned to the new location on May 14.
The 26,000-square-foot store will include the new D&W Spring/Summer 14' clothing collection, which holds steady to the British-inspired element of the brand. There will be an even greater selection of graphic tees for women (ladies can I get a "what what!") as well. We've seen some of these tees and yes, bought one or two ourselves, just in time for this glorious spring weather. Oh and pups can get in on the action too with the smaller line for dogs carrying on from the previous location.
As a bit of background, D&W officially launched in 2009. The brand is inspired by Olubodun's years spent abroad and especially those spent in the UK, which inspired him as he created his own line. The bulldog emblem—and what seems to be the thematic element of the brand—not only relates to the flesh-and-blood Duke but also refers to: "the greatest Statesman of his time: Sir Winston Churchill, widely known as the "British Bulldog" for his tenacity (as well as for his wrinkly resemblance to said dog breed)," according to the brand's site. The actual showroom in No Libs officially launched in June, 2012. We gotta say, a little more room is a welcome change as the old setting was just a wee bit cozy.
Olubodun also favors the classy and simple over the flashy and sometimes ludicrous: i.e. those blinding graphic tees we've all seen—"you won't find oversized graphics of skulls, crosses, tigers or skull & cross carrying tigers riding unicorns here, thank you very much," as duly noted on the site. Not to worry, we hear you loud and clear. There will be no wearing of said flashy graphic tees within a ten-foot radius of the store, scouts honour.
We definitely recommend you check out D&W's new abode, get yourself some fresh and classy spring duds, and stay tuned for details on the official grand opening of the store, June 11!
And in the words of Duke & Winston: "God Save the Duke."