Broke Little Rich Girl started as an idea on wheels. Samantha Lugo converted an old Bread Truck into a mobile boutique that she drove to various locations throughout Pittsburgh for both public and private events. As her following grew, Lugo was able to officially establish her first brick and mortar store located in Lawrenceville at 3816 Butler Street. Nowadays she travels just 3-4 times a month with the mobile boutique and has left a career in corporate communications to operate her business.
When it came to the name of her store, Lugo decided on Broke Little Rich Girl (BLRG) based on her fashion philosophy. “You don’t have to have a lot of money to look good and that’s how we came up with BLRG,” she said. Samantha describes the pieces she carries in her store as very trendy. “I choose pieces that are different or that have really neat and interesting details. I do all of the buying myself. I actually go to the shows, meet the vendors, and try things on to make sure the piece is a fit for my store. I have pieces that have three different textures in them and things that have really cool zipper hardware. Although I choose trendy pieces they are all still very wearable.”
Trendy, wearable, and affordable easily sums up what a Pittsburgh girl looks for when it comes to style and by shopping at BLRG, they won’t be disappointed. “I think they want something different and affordable. The initial reaction I get is that they love my pieces, but when they look at the price tag their eyes always get wide because they can't believe the price for the quality and detail that they're getting,” she said.
If you’re interested in booking the BLRG truck for your next event email Samantha at firstname.lastname@example.org. Not only is it free to book her truck, the host of the event also receives a 10% discount that day (bargain). To top it all off, Samantha also brings wine and cupcakes for guests to enjoy. If I didn’t have you at trendy and affordable clothes, I better have you sold at wine and cupcakes coming to your door.
So the next time you’re in Lawrenceville, possibly after grabbing a bite to eat at the Coca Café (one of my favorite places) be sure to walk right down the street and stop in at the black and white storefront with the bright pink sign. Broke Little Rich Girl is part of a new Pittsburgh, one where fashion is moving forward both in trends and on wheels.
By Kaitlin Paul